Services

We primarily work with B2B SaaS startups and enterprises across industries including HRTech, AI, Web3, Financial Services, and more.

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01

Fractional Marketing Leadership

Whether you’re looking to bring in a fractional marketing lead to stand up your marketing function and go from 0 to 1, or just need some extra firepower to execute on marketing campaigns, our speciality is all things demand generation.

  • Head up the marketing function: Create marketing forecast models, headcount resourcing/hiring, marketing budget allocation, and strategic go-to-market planning
  • Develop Go-to Market Plans: Oversee brand redesigns/website relaunches, product launches, create the strategic flywheel to build inbound demand and more
  • manage marketing channel strategy and Execution: Email, digital marketing (Linkedin), 3rd party media, events/webinars and website optimization  
  • Report on campaign performance and roi: Build marketing dashboards and trackers to help assess if your campaigns are effective or not across Hubspot, Marketo, Salesforce, and other platforms
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02

Account Based Marketing

Having stood up ABM efforts at companies like Linkedin, we are skilled at architecting an ABM strategy that fits your business needs - going after your top accounts at the right times, so you and your team are spending time on the things that matter most.

  • Develop an ABM framework that fits your business needs
  • Orchestrate an ABM execution plan across both marketing AND sales
  • Build a sustainable ABM tracking mechanism across the entire funnel
  • Execute on all ABM related campaigns across multiple channels
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03

Content Marketing

We are experienced in building out full-year content marketing plans to target all funnel stages to drive maximum conversions and closed won deals. We can author the content ourselves, or we have also helped our clients’ manage 3rd party writers while providing that layer of strategic guidance.

  • Long form content: eBooks, guides and reports
  • Short form content: one pagers, product feature sheets, pitch decks
  • Digital content: digital ad copy, email copy, organic social media copy
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04

Social Media Marketing

Increasing net-new followers and boosting overall engagement rates are just a few of the results we’ve achieved for our clients when it comes to social media marketing. We take a hands-on approach and manage our clients’ social media accounts end to end.

  • Build a comprehensive social media strategy across all platforms including Meta, X, Linkedin, Pinterest, Instagram
  • Author and curate thoughtful high-performing posts across multiple platforms
  • Build a reporting dashboard to track monthly performance metrics

Ready to learn more?

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